Friday, November 8, 2013

Mobile devices will enhance, not replace, PC-based online shopping this holiday

With the growing attention to m-commerce--online shopping done on mobile devices--it would be tempting to think that mobile devices will replace the laptop as the holiday shopping tool of choice.

Not so, says Tom Leung, former Google exec and current CEO of Yabbly, an online shopping community site. Instead, retailers should expect to see consumers use an "omni-channel" approach to their holiday shopping--laptop, tablet and smartphone all working together.

(Read my complete article at FierceMobileIT)

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