Wednesday, March 13, 2013

Reflecting on new trends in technology and electronics

Every two years, global accounting firm KPMG honors its retiring partners. The firm hosts a gala event -- this year in Orlando -- and produces a book with the collective profiles and biographies of those retirees.
 
I had the honor to work on that book project for this year’s celebration. I also had the pleasure of getting to know nearly 90 retiring partners from the United States, Canada, and Japan, in the process: each of whom had a wonderful life and career story to tell.
 
In the course of those interviews, I asked partner John Mendonco, of KPMG’s Tyson’s Corner, Virginia, office, for his thoughts on what trends to expect this year in the area of finance and technology. During his early days at KPMG, John headed up the computer Audit group. During his later years, John specialized in technology and electronics companies, and was in charge of the Information, Communications & Entertainment Audit practice for Greater Washington DC.
 
“The topic I hear a lot about is ‘big data,’ John says. “The amount of information gathered from people using the Internet is immense: whether it is from shopping, social media, or search engines.”
 
“How this data can be analyzed and used over the next few years will drive how advertising dollars are use, what content is delivered to user and what new products are launched,” John believes. “There will be a huge demand for people who have the analytical skills to analyze the data, so education in this field has to grow.”
 
“I also see the continued demand for bandwidth as a major driving force,” John continues. “With the seemingly endless expansion of smart phones, tablets and smart TVs, and the connected home, there have to be improvements in the delivery mechanisms.”
 
At the time I last communicated with John he had just returned from the Consumer Electronic Show.
 
“This year I thought there were very breakthrough products,” John notes. “Lots of improvements in TV size and picture; and emphasis on Smart TV. But, frankly, I personally don't see what a smart TV does for me if my TV service comes from Verizon FIOS, and I am locked into their programming.”

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